OVERVIEW
The Barbie Movie Premiere took over Hollywood with a parade of pink at The Shrine Auditorium & Expo Hall. The venue was decked out in the iconic doll's signature palette of fuchsia and bubblegum pinks. The venue was filled with a star-studded guest list including Barbie & Ken themselves, Margot Robbie and Ryan Gosling. Dua Lipa, Billie Eilish and Nicki Minaj, who all have songs on the movie's soundtrack, also showed face on the pink carpet.
THE BRIEF
To provide an incredible setting for invited guests including cast, crew, media and celebs to enjoy an advance screening of the film to generate buzz.
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Venue
SHRINE AUDITORIUM & EXPO HALL -
Location
Los Angeles, CA -
Event Type
Movie Premiere
